Ipsos News and Polls

Socialogue: What's in a Name?

Tue, 15 May 2012 06:00:30 GMT

Global - Ipsos Open Thinking Exchange (Ipsos OTX) and Ipsos Global @dvisor are pleased to share the latest proprietary global infographic and commentary on the trends and behaviors that define people’s lives in today’s social media age.

Socialogue: Too Sexy For My Phone!

Tue, 08 May 2012 06:00:30 GMT

Socialogue: The More, The Merrier?

Tue, 01 May 2012 06:00:30 GMT

Socialogue: Do Not Take My Remote Control!

Tue, 24 Apr 2012 10:00:30 GMT

Latest Wave of Ipsos Study Reveals Mobile Device Brands Canadian Consumers are Considering in 2012

Thu, 19 Apr 2012 06:00:30 GMT

Toronto, ON – Canadians love their Smartphone, Tablet and eReader devices! The January 2012 wave of Ipsos Reid’s Mobil-ology, a study of the mobile market in Canada, showed strong and steady growth in all three markets. In the six month period between August 2011 and January 2012, Smartphone ownership grew by 13%, Tablets by 66%, and eReaders by 43%. In absolute terms, market penetration of Smartphones grew from 24% of Canadians stating they owned one in August 2011 to 34% in January 2012. For Tablets, 3% of Canadians said they owned such a device in August 2011 and 10% said they owned one in January 2012. In the eReader segment, 4% of Canadians said they owned one in August 2011 with 10% making that claim five months later.

Socialogue: A Cool Experience Trumps a Cool Product... But, Not By Much

Tue, 17 Apr 2012 06:00:30 GMT

Socialogue: I Love You... But Your Opinion?

Tue, 10 Apr 2012 06:00:30 GMT

Socialogue: Attached At The Ear?

Tue, 03 Apr 2012 07:00:30 GMT

Six in Ten Parents (61%) Want to Give Their Child the Ability to Select Own TV Programming, But Most Worry about Content (67%) and Advertising (76%)

Thu, 29 Mar 2012 09:00:30 GMT

Toronto, ON – Six in ten (61%) parents of children aged 12 and under ‘agree’ (9% strongly/53% somewhat) that they want to give their children the freedom to select their own TV programming’, but many are concerned or worried about what their child might be watching when they’re not around. Two in three (67%) ‘agree’ (24% strongly/43% somewhat) that they worry about the content that their child watches on TV, and most (76%) ‘agree’ (30% strongly/46% somewhat) that they’re concerned about the amount of advertising that their child is exposed to on a daily basis. The desire to give their child more discretion over what they watch increases as their child ages, but their concern about what their children watches does not decrease.

Socialogue: Text Me, Text Me Not...

Tue, 27 Mar 2012 06:00:30 GMT